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Feeding the beast

Posted by janelle on September 22, 2010 in Media relations |

Media training at the Attorney General’s Office went well today. Great group with thoughtful questions and lots of interaction! Top tips: 1) Be prepared. Recognize when you have a hot case and know what you’ll say if asked about. Write your three key points and stick to them. 2) Know your role. Media relations at […]

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Dirty Laundry

Posted by janelle on September 21, 2010 in Uncategorized |

One of my favorite media/PR songs is Don Henley’s “Dirty Laundry.” And at the AG’s Office, we find ourselves in the middle of our fair share of juicy stories. I’ll be presenting “Media Relations for Managers– And a refresher for the rest of you” tomorrow at the Attorney General’s Office. We’ll review the Washington State […]

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Finding the opportunity in your crisis

Posted by janelle on September 20, 2010 in Strategy |

I listened in to a great Webinar on crisis communications today during lunch, thanks to www.ragan.com.  What a great reminder of how every crisis contains an opportunity. Today’s call took me back to one of the most painful crises I’ve been involved in to date. Back in 2004, in a debate over health care policy, […]

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